This Is Why 'How Many Shares?' Matters

After hours of painstaking research, arguing with yourself, and looking at charts, it's finally time to pull the trigger and buy the stock. You log into your account. You enter the stock symbol and the price you're willing to pay. But there's one more thing -- how many shares should you buy? If you're like a lot of investors, most of your time is spent choosing the best stocks to buy. Then, when it is time to decide how many shares or contracts to purchase, you go with your gut. Even seasoned in...